Roger Penske’s “19”

We are thrilled to share with you our latest venture—a luxurious coffee table book created in honor of Roger Penske and Team Penske's impressive 19 victories at the Indianapolis 500. This exclusive edition was crafted in collaboration with the talented Lionel Ferreira of the Ferreira Design Company.

Crafting Elegance on Every Page

Each of the 19 winning cars is vividly brought to life through the dramatic and high-contrast photography of Bill Pack, emphasizing their aerodynamic lines and intricate detailing against deep black backgrounds. This visual celebration of design and performance encapsulates the essence of the cars in a way that resonates with the spirit of their victories.

A Touch of Sophistication

The book's design is a testament to elegance, mirroring the distinguished Team Penske brand. A bold black aesthetic with striking red accents unveiled in the sewn bindery thread reflects the meticulous attention to detail. The tactile experience is further enhanced by luxurious features such as foil stamping, deboss, a lay-flat sewn bindery, and painted edges. Presented in a custom slipcase and housed within a bespoke corrugated box, each book is a masterpiece in itself, designed to be a cherished part of any collector’s library.

A Momentous Event at the Indy 500

The unveiling of this masterpiece coincided with the 2024 Indy 500, where we were housed in the Team Penske suite. It was not just any race day; we witnessed the historical moment of Roger Penske's 20th win at this iconic event. The energy and pageantry of the race, coupled with the nostalgic parade of past champions, provided the perfect backdrop to celebrate our latest creation.

Looking Ahead

Inspired by this project, we are eager to extend our bespoke book creation service to other collectors and prestigious institutions. Whether your passion lies with race cars, classic automobiles, or supercars, our collaboration with Ferreira Design Company is ready to help you immortalize your collection in a similarly exquisite format.

An Invitation to Create Your Legacy

We believe that every car has a story worth telling in a manner that captures its essence and historical significance. If you're looking to elevate your collection with a piece of timeless art, let's discuss how we can bring this vision to life together.

Thank you for your continued support and interest in our endeavors. We look forward to crafting more unique experiences that blend the art of photography with the legacy of automotive greatness.

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The 2024 Indy 500 - An Unforgettable Day in Racing History